Google AdWords For Dummies
  • Engels
  • Paperback
  • 9781118115619
  • Druk: 3rd Edition
  • januari 2012
  • 432 pagina's
Alle productspecificaties

Samenvatting

The fun and friendly guide on getting the most value out of your AdWords campaigns, now updated! Google AdWords is a unique tool that allows you to set your own budget and create ads and choose keywords that are specifically related to your business. This handy guide walks you through the newest tips, tricks, and techniques for maximizing your AdWords campaign. Presenting coverage that is nearly entirely rewritten or revised, this practical guide adds chapters on topics such as ad extensions, feeds for e-commerce, mobile advertising, advanced ad writing, and the new Google display network. In addition, the author provides updates that reflect helpful new best practices. * Boasts approximately 85 percent updated or new content * Updates popular topics such as experiments, ad extensions, feeds for e-commerce, mobile advertising, advanced ad writing, and more * Incorporates changes to the AdWords interfaces * Shares best practices in split testing, opt-in landing page structure, and ad group structure * Reviews new, free tools included in AdWords as well as new and improved third-party tools With this handy reference by your side, you'll discover the best way to make a Google AdWords campaign to work for you!

Productspecificaties

Inhoud

Taal
Engels
Bindwijze
Paperback
Druk
3rd Edition
Verschijningsdatum
januari 2012
Afmetingen
Afmeting: 23,6 x 18,7 x 2,3 cm
Aantal pagina's
432 pagina's
Illustraties
Nee

EAN

EAN
9781118115619

Overige kenmerken

Extra groot lettertype
Nee
Gewicht
588 g
Studieboek
Ja
Verpakking breedte
189 mm
Verpakking hoogte
23 mm
Verpakking lengte
233 mm

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