"Richard John Koch (born 28 July 1950 in London) is a British author, speaker, investor, former management consultant, and entrepreneur. He has written more than 20 books on business and ideas including The 80/20 Principle which discussed applying the Pareto principle in management and life.
'READ THIS BOOK AND USE IT' - TIM FERRISS Twenty years after its first publication, The 80/20 Principle is a global bestseller read by millions of highly effective people around the world. Now, it is more powerful and essential than ever. In the past, the principle gave those who used it a serious advantage. In the future, it will be the essential tool for anyone who wants to succeed. And it is powerful. Based on the counter-intuitive but widespread fact that 80% of results flow from 20% of causes, The 80/20 Principle shows how you can achieve much more with much less effort, time and resources, simply by concentrating on the all-important 20%. This major new edition includes four brand new chapters showing how to: * Use the rise of networks to your advantage * Benefit from more acute 90/10 and 99/1 forms of the principle * Tap into your subconscious to exert a super-potent and amazingly favourable influence on your life * Enjoy greater success with 5 mega rules to live by
Ever had your own company, been a management consultant or got stuck in budget cuts? This is the book you should read. It will probably change the way you act in business and in private. The examples are illustrating. This is no bible, but a common sense eyeopener.