The Four Steps to the Epiphany LUISTERBOEK

The Four Steps to the Epiphany
Auteur: Steve Blank
  • Engels
  • Luisterboek
  • 9781469080017
  • augustus 2020
  • Verteller: Graham Rowat
  • Speelduur: 09:15:09
Alle productspecificaties
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Steve Blank

"Steve Blank (born 1953) is a Silicon Valley entrepreneur based in Pescadero, California.

(Bron: Wikipedia. Beschikbaar onder de licentie Creative Commons Naamsvermelding/Gelijk delen.)"

Samenvatting

The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, and testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing, and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing, and business development, you need The Four Steps to the Epiphany. A must-listen for anyone starting something new.

Productspecificaties

Inhoud

Taal
Engels
Bindwijze
Luisterboek
Verschijningsdatum
augustus 2020
Speelduur
09:15:09
Illustraties
Nee

Betrokkenen

Auteur(s)
Steve Blank
Verteller(s)
Graham Rowat
Uitgever
Gildan Media

EAN

EAN
9781469080017

Overige kenmerken

Studieboek
Ja

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