Conquering The American Market ABN AMRO, Rabobank and Nationale-Nederlanden working in a different business environment, 1965-2005

Boek omdraaien
Conquering The American Market

Uitgever: Boom uitgevers Amsterdam

Auteur: G. Westerhuis
  • Nederlands
  • Paperback
  • 9789085066002
  • Druk: 1
  • 293 pagina's
Alle productspecificaties

Samenvatting

ABN AMRO, Rabobank and Nationale-Nederlanden working in a different business environment, 1965-2005

The organization of business at the national level differs between countries. This book studies the question on how multinationals cope with these differences and to what extent they reduce these differences between countries. An in-depth analysis has been made of the expansion of Dutch banks and insurance companies in the American market.It aims to explain why success was achieved with some activities and why expansion in other fields failed. Three important Dutch companies were studied: ABN AMRO, Rabobank and Nationale-Nederlanden, and five activities were distinguished: retail, corporate and investment banking, and life and non-life insurance. Important topics such as motives for expansion, the impact of legislation, strategy and structure, human resource management, corporate culture, market share and profitability pass in review. The book with its long term view adds important and profound knowledge to our understanding of the internationalization process of companies.

Productspecificaties

Inhoud

Taal
Nederlands
Bindwijze
Paperback
Druk
1
Afmetingen
Afmeting: 24,1 x 17,2 x 2,1 cm
Aantal pagina's
293 pagina's
Illustraties
Met illustraties

Betrokkenen

Auteur(s)
G. Westerhuis

EAN

EAN
9789085066002

Overige kenmerken

Gewicht
682 g
Verpakking breedte
172 mm
Verpakking hoogte
21 mm
Verpakking lengte
241 mm

Je vindt dit artikel in

Categorieën
Taal
Nederlands
Boek, ebook of luisterboek?
Boek
Nieuw of tweedehands
Tweedehands
Select-bezorgopties
Gratis verzending
Nog geen reviews
Bindwijze: Paperback
24 95
Alleen tweedehands
Goed
handtekening vooraan in het boek
Uiterlijk 21 september in huis
  • Bestellen en betalen via bol.com
  • Prijs inclusief verzendkosten, verstuurd door J.A.N. - justanothername
  • Tweedehands artikelen retourneren is vaak niet gratis