Change by Design How Design Thinking Transforms Organizations and Inspires Innovation

Change by Design
Auteur: Tim Brown
  • Engels
  • Hardcover
  • 9780061766084
  • Druk: 1
  • oktober 2009
  • 272 pagina's
Alle productspecificaties

Samenvatting

The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and capabilities. This book introduces the idea of design thinking, the collaborative process by which the designer's sensibilities and methods are employed to match people's needs not only with what is technically feasible and a viable business strategy. In short, design thinking converts need into demand. It's a human-centered approach to problem solving that helps people and organizations become more innovative and more creative. Design thinking is not just applicable to so-called creative industries or people who work in the design field. It's a methodology that has been used by health organizations to increase the quality of patient care by re-examining the ways that their nurses manage shift change, or rethink supply chain management.

Productspecificaties

Inhoud

Taal
Engels
Bindwijze
Hardcover
Druk
1
Verschijningsdatum
oktober 2009
Afmetingen
Afmeting: 24,8 x 16,5 x 2,5 cm
Aantal pagina's
272 pagina's
Illustraties
Nee

Betrokkenen

Auteur(s)
Tim Brown
Uitgever
HarperCollins Publishers Inc

Vertaling

Vertaald door
Meike Grow
Originele Titel
Change by Design.: How Design Transforms Organizations and Inspires Innovation

EAN

EAN
9780061766084

Overige kenmerken

Extra groot lettertype
Nee
Gewicht
426 g
Studieboek
Ja
Verpakking breedte
152 mm
Verpakking hoogte
24 mm
Verpakking lengte
229 mm

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