Doing Business in Europe

  • Engels
  • 1e druk
  • 9780857020857
  • december 2011
  • Paperback
  • 472 pagina's
Alle productspecificaties

Samenvatting

Electronic Inspection Copy available for instructors here


This new edition of Doing Business in Europe covers all of the key topics covered on European Business courses at both undergraduate and postgraduate level, making it a must-have for students and practitioners alike.


Written in a clear and accessible way, this new textbook has been fully revised and updated to take into account recent developments in Europe, changing European Union policies and the resulting business implications. This new edition draws a stronger link between the European business environment and the real business implications facing companies operating in Europe. This easy-to-follow text addresses the challenges and opportunities facing those doing business in Europe, while setting these in a global context.


New to this edition:


- Expanded coverage of lobbying, SMEs and globalization


- New real-life case studies using a wide range of examples from across Europe


- Extensive pedagogical features including a glossary, revised discussion questions and more mini case studies


An accompanying comprehensive companion website www.sagepub.co.uk/suder2e provides you with full-text journal articles, an Instructor's Manual, PowerPoint slides and a country-by-country study. The website also provides additional case studies, video material, and a multiple choice testbank for lecturers.

Productspecificaties

Inhoud

Taal
Engels
Bindwijze
Paperback
Verschijningsdatum
december 2011
Druk
1e druk
Afmetingen
23,6 x 18,7 x 3 cm
Aantal pagina's
472 pagina's
Illustraties
Nee

Betrokkenen

Auteur
Gabriele Suder
Uitgever
Sage Publications Ltd

EAN

EAN
9780857020857

Overige kenmerken

Editie
2nd Revised edition
Extra groot lettertype
Nee

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