I'm on Facebook--Now What??? (2nd Edition) How To Use Facebook To Achieve Business Objectives

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  • Engels
  • Paperback
  • 9781600052323
  • 20 maart 2013
  • 172 pagina's
Alle productspecificaties

Samenvatting

Facebook took the internet by storm and brought social media to the masses. There are now over 1 billion people using the site monthly, from all around the world. And Facebook, along with other popular social media properties, has revolutionized marketing. Where marketing was once dominated by one way messages to the masses, it is now much more relationship based. And while marketing used to require big budgets and favor large businesses, it can now be done much less expensively, leveling the playing field for organizations of all sizes and geographic regions.
In this updated version of the book we will bring you up to speed on the changes to Facebook since the last version of this book was published, as well as teach you how to get started with a Facebook business Page, how to create engaging content that meets overall objectives, how to manage your Facebook Page and build community, how to create successful Facebook ad buys and promotions, how to measure success, and how to use Facebook applications and plugins.
The book is written in easy to understand language and includes many examples of how successful businesses and organizations are using Facebook, as well as Action Items to help you utilize what you learn.
Contains a foreword by Mari Smith and an afterword by Mike Stelzner.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Paperback
Oorspronkelijke releasedatum
20 maart 2013
Aantal pagina's
172
Illustraties
Met illustraties

Betrokkenen

Hoofdauteur
Jason Alba
Tweede Auteur
Jesse Stay
Co Auteur
Rachel Melia
Hoofduitgeverij
Happy About

Overige kenmerken

Editie
2nd ed.
Extra groot lettertype
Nee
Studieboek
Nee
Verpakking breedte
140 mm
Verpakking hoogte
216 mm
Verpakking lengte
216 mm
Verpakkingsgewicht
207 g

EAN

EAN
9781600052323

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