Digital disruption is the biggest challenge businesses are facing; Make Disruption Work gives you the blueprints of what it is and how to win at it.
Jankovich and Voskes have worked with some of the biggest companies in the world, building their digital capabilities from the ground up. This book crystallizes the knowledge. It is practical, demystifying, effective, and endorsed by leading CEOs and business school professors (e.g. Unilever, INSEAD).
Make Disruption Work is designed to be easy to navigate, and is richly illustrated with infographics, diagrams and real-world examples. It is focused on evidence, not opinion, and as a result is refreshingly concise.
Disruption needn't be a threat. It's a power, and it's in your hands.
Praise for Make Disruption Work:
‘With outstanding simplicity and deep insights, this book reveals the ‘‘how to” of digital disruption.’
Paul Polman, CEO Unilever
‘Disruption is on every business leader’s mind. Alexandra Jankovich and Tom Voskes have taken this complex topic and created a very clear, actionable path.’
Wiebe Draijer, CEO, Rabobank
‘A powerful guide to help navigate disrupted waters. After reading, you feel convinced that, yes, corporates can beat start-ups!’
Franck J. Moison, Vice Chairman, Colgate-Palmolive
‘Disruption demystified! This book is unique: in a realm of gurus and doomsayers, it offers practical perspectives and a clear manual for every company to master disruption.’
Annet Aris, Adjunct Professor of Strategy, INSEAD
‘Easy-to-digest, visually appealing, and packed full of useful advice for senior leaders.’
Michael Wade, Professor of Innovation and Strategy, IMD
Menno Antal, Managing Partner, 3i Private Equity
‘A must-read for any modern-day business leader.’
Rahmyn Kress, Chief Digital Officer, Henkel
‘Concrete actions backed by real-world experience, and not just consulting “fluff.” SparkOptimus has created a winner!’
Jan Derck van Karnebeek, Chief Commercial Officer, Heineken