Visual Language for Designers Principles for Creating Graphics that People Understand

Visual Language for Designers
  • Engels
  • Hardcover
  • 9781592535156
  • Druk: 1
  • juni 2009
  • 240 pagina's
Alle productspecificaties

Samenvatting

Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power.


In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. It presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations.
Includes:

  • How to organize graphics for quick perception

  • How to direct the eyes to essential information

  • How to use visual shorthand for efficient communication

  • How to make abstract ideas concrete

  • How to best express visual complexity

  • How to charge a graphic with energy and emotion

Productspecificaties

Inhoud

Taal
Engels
Bindwijze
Hardcover
Druk
1
Verschijningsdatum
juni 2009
Afmetingen
28,8 x 23,8 x 2,7 cm
Aantal pagina's
240 pagina's
Illustraties
Met illustraties

Betrokkenen

Auteur
Connie Malamed
Uitgever
Rockport Publishers Inc.

EAN

EAN
9781592535156

Overige kenmerken

Extra groot lettertype
Nee
Gewicht
1361 g
Verpakking breedte
235 mm
Verpakking hoogte
27 mm
Verpakking lengte
286 mm

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