Digital Customer Success Why the Next Frontier of CS is Digital and How You Can Leverage it to Drive Durable Growth
Afbeeldingen
Sla de afbeeldingen overArtikel vergelijken
Uitgever: John Wiley & Sons Inc
- Engels
- Hardcover
- 9781394205875
- 27 mei 2024
- 256 pagina's
Samenvatting
Praise for DIGITAL CUSTOMER SUCCESS
“ With deep insights and actionable strategies, this book is an invaluable resource for scaling organizations to create delightful customer experiences.”
—Yamini Rangan, CEO of HubSpot
“ Showcasing the transformative power of Digital Customer Success, this book by industry leaders Nick Mehta and Kellie Capote is game changing. It offers practical examples and actionable strategies for B2B teams aiming to improve business efficiency and strengthen customer relationships across all customer touchpoints.”
—Sue Barsamian, SaaS Board Member
“ In the subscription-oriented as-a-service economy, the Customer Success function is no longer just a retention engine—it is a growth engine that needs to scale as your business expands. Digital Customer Success truly is the next frontier, and I can think of no better guides than Kellie and Nick. Do not miss out on this tectonic shift in your world.”
—Geoffrey Moore, Author, Crossing The Chasm and Zone To Win
“ Nick and Kellie have again charted the future of Customer Success. In-product guidance, digital engagement, prescriptive adoption journeys, and moving to predictive engagement with customers are now the ‘must-haves’ for any company hoping to grow and retain customers in today’s market.”
—John Sabino, Chief Customer Experience Officer, VMware
Automate your Customer Success efforts to reduce churn and increase profits
In Digital Customer Success: The Next Frontier, a team of trailblazing Customer Success professionals and digital entrepreneurs delivers an insightful discussion of the next stage in Customer Success management. In the book, you'll discover how to design and deploy touchless and automated digital interventions that help your software users learn and grow as they use your product and unlock the value trapped within it — without ever needing to reach out to a live Customer Success Manager.
The authors provide a detailed “How-To” guide to Digital Customer Success that explains how you can meet the needs of your customers, investors, and team members. You'll explore the basics of the authors' original Digital Customer Success Maturity Model and the core tenets of how to get started. After that, you'll find:
- Explanations of the ideal organizational structures to enable Digital Customer Success management
- Case studies and examples from real companies blazing new trails in Customer Success
- Critical success measurements and metrics you can use to determine if your company is on the right track or if it needs to reorient
Perfect for managers, executives, directors, founders, entrepreneurs, and other business leaders involved in the sale of digital and software products, Digital Customer Success is also a can't-miss resource for Customer Success professionals, sales leaders, marketers, product development professionals, and anyone else with a stake in reducing customer churn and increasing revenues.
Productspecificaties
Inhoud
- Taal
- en
- Bindwijze
- Hardcover
- Oorspronkelijke releasedatum
- 27 mei 2024
- Aantal pagina's
- 256
Betrokkenen
- Hoofdauteur
- Nick Mehta
- Tweede Auteur
- Nick Mehta
- Hoofduitgeverij
- John Wiley & Sons Inc
Overige kenmerken
- Product breedte
- 160 mm
- Product hoogte
- 28 mm
- Product lengte
- 231 mm
- Studieboek
- Nee
- Verpakking breedte
- 160 mm
- Verpakking hoogte
- 28 mm
- Verpakking lengte
- 231 mm
- Verpakkingsgewicht
- 454 g
EAN
- EAN
- 9781394205875
Je vindt dit artikel in
- Categorieën
- Taal
- Engels
- Boek, ebook of luisterboek?
- Boek
- Beschikbaarheid
- Leverbaar
- Nieuw verschenen
- Nieuw verschenen
Kies gewenste uitvoering
Prijsinformatie en bestellen
De prijs van dit product is 26 euro en 99 cent.- Prijs inclusief verzendkosten, verstuurd door bol
- Ophalen bij een bol afhaalpunt mogelijk
- 30 dagen bedenktijd en gratis retourneren
- Dag en nacht klantenservice
Rapporteer dit artikel
Je wilt melding doen van illegale inhoud over dit artikel:
- Ik wil melding doen als klant
- Ik wil melding doen als autoriteit of trusted flagger
- Ik wil melding doen als partner
- Ik wil melding doen als merkhouder
Geen klant, autoriteit, trusted flagger, merkhouder of partner? Gebruik dan onderstaande link om melding te doen.