Ethical Hospital Branding & Marketing Ebook Tooltip Ebooks kunnen worden gelezen op uw computer en op daarvoor geschikte e-readers. 15 Strategies to Build Your Hospital Brand Both Online & Offline
Afbeeldingen
Sla de afbeeldingen overArtikel vergelijken
- Engels
- E-book
- 9781637455203
- 26 maart 2021
- Adobe ePub
Samenvatting
Is Marketing a bad word in healthcare? I don't think so.
Marketing has a Noble Responsibility!
Governments spend billions of dollars on marketing health awareness to safeguard people against deadly diseases. It’s all about the rightful use of marketing that matters. why do they depend on marketing? Because they know only through the rightful use of marketing, these life-saving messages can reach the masses in no time and save them. If one can dig deeper and understand, it is not marketing, which is bad but human greed. The real nature of marketing is pure - it has all the essentials in making good, reach people faster. Then, where have we gone wrong - its the approach that matters.
Hospitals using retail formats in marketing communication is not a welcome move; in fact, it degrades their brand when people start observing discounts, camps & master health checkups as baits, they lose faith in the hospital.
Hospital Marketing is not to create hype but to genuinely help people. No one lives in this world without needing healthcare, but what has to be understood is how you build trust with your marketing communication so that they come to you when they are in need.
This book aims to throw light on the true nature of hospital marketing, which is not revealed to hospital owners/ administrators/ marketers before in this format.
Productspecificaties
Inhoud
- Taal
- en
- Bindwijze
- E-book
- Oorspronkelijke releasedatum
- 26 maart 2021
- Ebook Formaat
- Adobe ePub
Betrokkenen
- Hoofdauteur
- Mohammed Ilias
- Hoofduitgeverij
- Notion Press
Lees mogelijkheden
- Lees dit ebook op
- Android (smartphone en tablet) | Kobo e-reader | Desktop (Mac en Windows) | iOS (smartphone en tablet) | Windows (smartphone en tablet)
Overige kenmerken
- Editie
- Vol. 1
- Studieboek
- Ja
EAN
- EAN
- 9781637455203
Je vindt dit artikel in
Kies gewenste uitvoering
Prijsinformatie en bestellen
De prijs van dit product is 1 euro en 94 cent.- E-book is direct beschikbaar na aankoop
- E-books lezen is voordelig
- Dag en nacht klantenservice
- Veilig betalen
Rapporteer dit artikel
Je wilt melding doen van illegale inhoud over dit artikel:
- Ik wil melding doen als klant
- Ik wil melding doen als autoriteit of trusted flagger
- Ik wil melding doen als partner
- Ik wil melding doen als merkhouder
Geen klant, autoriteit, trusted flagger, merkhouder of partner? Gebruik dan onderstaande link om melding te doen.