Five Stars The Communication Secrets to Get from Good to Great

Afbeeldingen

Artikel vergelijken

  • Engels
  • Hardcover
  • 9781250155139
  • 05 juni 2018
  • 256 pagina's
Alle productspecificaties

Carmine Gallo

Voormalig CNN- en CBS-correspondent Carmine Gallo is bestsellerauteur en veelgevraagd spreker. Als communicatieadviseur heeft Gallo vele topmanagers gecoacht. Eerder verschenen van zijn hand 'Masterclass Steve Jobs', 'Spreek als TED' en 'De kracht van storytelling'.

Samenvatting

“As technology threatens to displace countless jobs and skills, the ability to communicate is becoming more important than ever. This book is full of examples to help you get better at transporting your thoughts and emotions into the minds of other people.” —Adam Grant, New York Times bestselling author of Give and Take, Originals, and Option B with Sheryl Sandberg

How to master the art of persuasion—from the bestselling author of Talk Like TED.


Ideas don’t sell themselves. As the forces of globalization, automation, and artificial intelligence combine to disrupt every field, having a good idea isn’t good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a “soft” skill—it is the human edge that will make you unstoppable, irresistible, and irreplaceable—earning you that perfect rating, that fifth star.

In Five Stars, Carmine Gallo, bestselling author of Talk Like TED, breaks down how to apply Aristotle’s formula of persuasion to inspire contemporary audiences. As the nature of work changes, and technology carries things across the globe in a moment, communication skills become more valuable—not less. Gallo interviews neuroscientists, economists, historians, billionaires, and business leaders of companies like Google, Nike, and Airbnb to show first-hand how they use their words to captivate your imagination and ignite your dreams.

In the knowledge age—the information economy—you are only as valuable as your ideas. Five Stars is a book to help you bridge the gap between mediocrity and exceptionality, and gain your competitive edge in the age of automation.

In Five Stars, you will also learn:

-The one skill billionaire Warren Buffett says will raise your value by 50 percent.
-Why your job might fall into a category where 75 percent or more of your income relies on your ability to sell your idea.
-How Airbnb’s founders follow a classic 3-part formula shared by successful Hollywood movies.
-Why you should speak in third-grade language to persuade adult listeners.
-The one brain hack Steve Jobs, Leonardo da Vinci, and Picasso used to unlock their best ideas.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
05 juni 2018
Aantal pagina's
256
Illustraties
Nee

Betrokkenen

Hoofdauteur
Carmine Gallo
Hoofduitgeverij
St. Martin's Press

Overige kenmerken

Extra groot lettertype
Nee
Studieboek
Nee
Verpakking breedte
160 mm
Verpakking hoogte
23 mm
Verpakking lengte
239 mm
Verpakkingsgewicht
408 g

EAN

EAN
9781250155139

Je vindt dit artikel in

Taal
Engels
Boek, ebook of luisterboek?
Boek
Beschikbaarheid
Leverbaar
Nog geen reviews

Prijsinformatie en bestellen

De prijs van dit product is 48 euro en 64 cent. Dit is een tweedehands product.
Alleen tweedehands
Goed
Uiterlijk 5 juni in huis
  • Bestellen en betalen via bol
  • Prijs inclusief verzendkosten, verstuurd door Bogamo 1 - Boeken outlet
  • 30 dagen bedenktijd en gratis retourneren