Globalization 2.0 A Roadmap to the Future from Leading Minds

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  • Engels
  • Hardcover
  • 9783642011771
  • 02 november 2009
  • 237 pagina's
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Samenvatting

Today’s globalization is no longer the globalization that Theodore Levitt, a former professor at the Harvard Business School, described in 1983 in his world famous article ‘‘The Globalization of Markets.

The recent near-collapse of the global financial sector and the resulting economic problems have caused a great deal of re-examining of the fundamental principles of globalization. This book showcases how leading managers perceive the current crises and the future of globalization. It offers trendsetting answers, solutions and a roadmap for the roadblocks facing future economic growth which are proposed by leading minds from world-leading companies such as CISCO Systems, British Telecom, Lufthansa Technik, Henkel, A.T. Kearney, Roland Berger, Arthur D. Little, Kienbaum, T-Systems, Mercedes -Benz technology, Landis & Gyr, Conergy.



. . . Eat not up your property among yourselves unjustly except it be a trade amongst you, by mutual consent . . . and help you one another in righteousness and piety. . . (Al-Hadid 4:29; Al-Ma’idah 5:2) There cannot be any doubt that the current ?nancial crisis, which began in the US, has gone global. This realization has fuelled the ?re of debate over globalization. Today’s globalization is no longer the globalization that Theodore Levitt, a former professor at the Harvard Business School, described in 1983 in his world famous article ‘‘The Globalization of Markets. ’’ Although, in old days, Levitt and his successors had not seen globalization as an utopian state free of problems, no- days globalization has been reshaped completely. Therefore, in the perception of the editors it is justi?ed to use the phrase ‘‘Globalisation 2. 0’’ for the range of effects interpenetrating global economic arrangements. Globalisation 1. 0 will never be restored again. Since the subprime crisis made its way to the global arena in the year 2008, companies and managers are confronted with the breathtaking speed of global, regional, and local changes. It is more than a provocation to divide dev- opments into cause and effects. Forecasts in strategic management are no longer valid even for the moment they are published. Uncertainty occupies the driving seats in global, regional, and local oriented companies.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
02 november 2009
Aantal pagina's
237
Illustraties
Nee

Betrokkenen

Hoofdredacteur
Raschid Ijioui
Tweede Redacteur
Heike Emmerich
Co Redacteur
Michael Ceyp

Overige kenmerken

Editie
2010 ed.
Extra groot lettertype
Nee
Product breedte
164 mm
Product hoogte
20 mm
Product lengte
241 mm
Studieboek
Nee
Verpakking breedte
164 mm
Verpakking hoogte
20 mm
Verpakking lengte
241 mm
Verpakkingsgewicht
498 g

EAN

EAN
9783642011771

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