Laudon:MIS MMISL pack GE_o16 Managing the Digital Firm plus Pearson MyLab MIS with Pearson eText, Global Edition
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Uitgever: Pearson Education Limited
Auteur:
Kenneth Laudon
Jane Laudon
- Engels
- Onbekende bindwijze
- 9781292296715
- 06 augustus 2019
Samenvatting
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For introductory courses in IS (information systems) and MIS (management information systems). This package includes MyLab. The authoritative, case-based study of IS in business today Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives. Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills. Also available with MyLab MIS MyLab (TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. , who will also learn how MIS concepts will help them succeed in their future careers. Learn more about MyLab MIS. Plus, give students anytime, anywhere access with Pearson eText Pearson eText is a simple-to-use, mobile-optimized, personalized reading experience available within MyLab. It lets students highlight, take notes, and review key vocabulary all in one place - even when offline. For instructors not using MyLab, Pearson eText can also be adopted on its own as the main course material. Learn more about Pearson eText or contact your Pearson rep for purchase options.
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- Bindwijze
- Onbekende bindwijze
- Oorspronkelijke releasedatum
- 06 augustus 2019
- Illustraties
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Betrokkenen
- Hoofdauteur
- Kenneth Laudon
- Tweede Auteur
- Jane Laudon
- Hoofduitgeverij
- Pearson Education Limited
Vertaling
- Originele titel
- Management Information Systems: Managing the Digital Firm plus Pearson MyLab MIS with Pearson eText, Global Edition
Overige kenmerken
- Editie
- 16
- Studieboek
- Ja
- Verpakking breedte
- 215 mm
- Verpakking hoogte
- 20 mm
- Verpakking lengte
- 275 mm
- Verpakkingsgewicht
- 1292 g
EAN
- EAN
- 9781292296715
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- Engels
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