SpringerBriefs in Psychology - Trade Show Psychology Ebook Tooltip

Afbeeldingen
Artikel vergelijken
  • Engels
  • E-book
  • 9783031536069
  • 19 februari 2024
  • Adobe ePub
Alle productspecificaties

Samenvatting

In this book, readers are taken on an illuminating journey into the world of trade shows from a unique perspective – the psychology of both exhibitors and attendees. This comprehensive guide delves deep into the intricacies of drawing visitors to your booth and forging meaningful connections. It offers a wealth of insights into the art of engaging potential clients effectively and understanding their behavior within the bustling trade show environment. The book covers a wide array of topics, including techniques for attracting visitors to your booth, effective communication strategies, and the psychology behind booth design. From the selection of color schemes and themes that resonate with your target audience to crafting compelling messages that leave a lasting impression, this book provides practical advice for achieving trade show success. It also explores the role of technology and digital marketing in modern trade show strategies, offering a blend of timeless principles and cutting-edge approaches. Moreover, the text delves into case studies and real-world examples from successful exhibitors, showcasing their innovative methods and success stories. Whether you're a seasoned trade show veteran or a newcomer looking to make a splash, this book equips you with the knowledge and strategies needed to thrive in the competitive world of trade shows. With its engaging and informative content, 'Trade Show Psychology' is an indispensable resource for anyone seeking to maximize their impact and ROI at trade shows.

Productspecificaties

Inhoud

Taal
en
Bindwijze
E-book
Oorspronkelijke releasedatum
19 februari 2024
Ebook Formaat
Adobe ePub

Betrokkenen

Hoofdauteur
Federico Addimando
Hoofduitgeverij
Springer

Lees mogelijkheden

Lees dit ebook op
Desktop (Mac en Windows) | Kobo e-reader | Android (smartphone en tablet) | iOS (smartphone en tablet) | Windows (smartphone en tablet)

Overige kenmerken

Studieboek
Nee

EAN

EAN
9783031536069

Je vindt dit artikel in

Taal
Engels
Boek, ebook of luisterboek?
Ebook
Studieboek of algemeen
Algemene boeken
Beschikbaarheid
Leverbaar
Nog geen reviews
Kies gewenste uitvoering
Bindwijze : E-book
Prijsinformatie en bestellen
De prijs van dit product is 44 euro en 99 cent.
Direct beschikbaar
Verkoop door bol
  • E-book is direct beschikbaar na aankoop
  • E-books lezen is voordelig
  • Dag en nacht klantenservice
  • Veilig betalen
Houd er rekening mee dat je downloadartikelen niet kunt annuleren of retourneren. Bij nog niet verschenen producten kun je tot de verschijningsdatum annuleren.
Zie ook de retourvoorwaarden