The Lean Machine How Harley-Davidson Drove Top-Line Growth and Profitability With Revolutionary Lean Product Development

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  • Engels
  • Paperback
  • 9780814432884
  • 16 mei 2018
  • 254 pagina's
Alle productspecificaties

Samenvatting

The most iconic brands stay on top because they know how to evolve to appeal to their market. Discover the Knowledge-Based Product Development system that has fueled the sustained growth of American motorcycle company Harley-Davidson--and how you can achieve the same long-lasting success.



In this insider guide, former Harley-Davidson executive Dantar Oosterwal offers an exclusive look at how Harley-Davidson was able to adapt in an ever-changing world to stay on top and stay in existence.

From near-extinction in the early eighties, Harley-Davidson rose to worldwide recognition and is still today one of the great, iconic American motorcycle brands. In this insider guide, former Harley-Davidson executive Dantar Oosterwal offers an exclusive look at how Harley-Davidson was able to adapt in an ever-changing world to stay on top and stay in existence

In The Lean Machine, you will learn about their secret weapon and go-to formula for outstanding success as well as:

  • the day-to-day transformation at Harley-Davidson
  • their adapted Knowledge-Based Product Development
  • identifies universal change and improvement issues so that any company can incorporate this

Rooted in Japanese productivity improvement techniques, the Knowledge-Based Product Development method helped Harley realize an unprecedented fourfold increase in throughput in half the time--powering annual growth of more than ten percent.

The Lean Machine is part business journal, part analysis, and part step-by-step toolkit that will help companies in all industries achieve predictably excellent results.

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Inhoud

Taal
en
Bindwijze
Paperback
Oorspronkelijke releasedatum
16 mei 2018
Aantal pagina's
254
Illustraties
Nee

Betrokkenen

Hoofdauteur
Dantar P Oosterwal
Tweede Auteur
Dantar P. Oosterwal
Hoofduitgeverij
AMACOM

Overige kenmerken

Extra groot lettertype
Nee
Product breedte
159 mm
Product hoogte
13 mm
Product lengte
229 mm
Studieboek
Ja
Verpakking breedte
153 mm
Verpakking hoogte
22 mm
Verpakking lengte
227 mm
Verpakkingsgewicht
378 g

EAN

EAN
9780814432884

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