Aquaculture Marketing Handbook

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  • Engels
  • Paperback
  • 9780813816043
  • 04 april 2006
  • 272 pagina's
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Samenvatting

* Provides a broad base of information on aquaculture economics, markets, and marketing * Contains an extensive bibliography and webliography to aid further study * Authors possess vast international aquaculture marketing experience.

The Aquaculture Marketing Handbook provides the reader with a broad base of information regarding aquaculture economics, markets, and marketing. In addition, this volume also contains an extensive annotated bibliography and webliography that provide descriptions to key additional sources of information.

Markets, marketing, and trade have become ever more important to growing aquaculture industries worldwide. The diversity and idiosyncrasies of the aquaculture and seafood markets call for understanding information that is unique to these markets. Presenting fundamental principles of marketing and economics from a user-friendly, how-to perspective, the Aquaculture Marketing Handbook will provide the reader with the tools necessary to evaluate and adapt to changing market conditions.



Written by authors with vast international aquaculture marketing experience, the Aquaculture Marketing Handbook is an important introduction to aquaculture marketing for those interested in aquaculture and those new to the professional field. The body of knowledge presented in this book will also make it a valuable reference for even the most experienced aquaculture professional.



Markets, marketing, and trade have become ever more important to growing aquaculture industries worldwide. The diversity and idiosyncrasies of the aquaculture and seafood markets call for understanding information that is unique to these markets. Presenting fundamental principles of marketing and economics from a user-friendly, how-to perspective, the Aquaculture Marketing Handbook will provide the reader with the tools necessary to evaluate and adapt to changing market conditions.


The Aquaculture Marketing Handbook provides the reader with a broad base of information regarding aquaculture economics, markets, and marketing. In addition, this volume also contains an extensive annotated bibliography and webliography that provide descriptions to key additional sources of information.


Written by authors with vast international aquaculture marketing experience, the Aquaculture Marketing Handbook is an important introduction to aquaculture marketing for those interested in aquaculture and those new to the professional field. The body of knowledge presented in this book will also make it a valuable reference for even the most experienced aquaculture professional.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Paperback
Oorspronkelijke releasedatum
04 april 2006
Aantal pagina's
272
Illustraties
Nee

Betrokkenen

Hoofdauteur
Carole R. Engle
Tweede Auteur
Kwamena K. Quagrainie
Co Auteur
Madan M. Dey
Hoofduitgeverij
Wiley-Blackwell

Vertaling

Originele titel
The Aquaculture Mktg Hndbk-04-1

Overige kenmerken

Editie
1
Extra groot lettertype
Nee
Product breedte
178 mm
Product hoogte
20 mm
Product lengte
255 mm
Studieboek
Nee
Verpakking breedte
171 mm
Verpakking hoogte
19 mm
Verpakking lengte
241 mm
Verpakkingsgewicht
726 g

EAN

EAN
9780813816043

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