Neuroeconomics Of Prosocial Behavior The Compassionate Egoist

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  • Engels
  • Paperback
  • 9780128013038
  • 10 september 2015
  • 186 pagina's
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Samenvatting

This summary of recent research in neuroeconomics aims to explain how and why a person can sometimes be generous, helpful, and cooperative, yet other times behave in a self-interested and/or exploitative manner. The book explains a dual process of analysis measuring immediate needs of the individual, relative to long term gains possible through prosocial behavior (e.g. synergy, accumulating profits, (in)direct reciprocity) with the output further mitigated by the motivation of the individual at that moment and any special circumstances of the environment. Ultimately it can be shown that prosocial behavior can be economically rational. Yet even when individuals are intrinsically motivated to act prosocially, they are also able to reverse this behavior when they sense it is no longer adaptive.

The book will further explore individual differences in prosocial behavior, the development of prosocial behavior, and how a personal neural signature forms that facilitates or hampers cooperation. The book includes game theory research, neuroimaging studies, and research in traditional cognitive psychology to better understand human decision-making re prosocial behavior. This will be of interest to cognitive, developmental, and social psychologists, as well as neuroscientists, and behavioral economists.

  • Explores: Individual differences in prosocial behavior, The development of prosocial behavior, How a personal neural signature forms that facilitates or hampers cooperation
  • Includes: Game theory research, Neuroimaging studies, Research in traditional cognitive psychology

Productspecificaties

Inhoud

Taal
en
Bindwijze
Paperback
Oorspronkelijke releasedatum
10 september 2015
Aantal pagina's
186
Illustraties
Nee

Betrokkenen

Hoofdauteur
Carolyn Declerck
Tweede Auteur
Christophe Boone
Hoofduitgeverij
Academic Press Inc

Overige kenmerken

Extra groot lettertype
Nee
Product breedte
152 mm
Product hoogte
15 mm
Product lengte
229 mm
Studieboek
Nee
Verpakking breedte
152 mm
Verpakking hoogte
229 mm
Verpakking lengte
15 mm
Verpakkingsgewicht
279 g

EAN

EAN
9780128013038

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