Ultimate Guide to Google AdWords 3/E How to Access 100 Million People in 10 Minutes

Double Your Web Traffic - Overnight! Google gets searched more than 1 billion times every day--creating an unbelievable opportunity to get your business in front of thousands every minute...IF you know what you're doing. Google AdWords experts Perry Marshall and Bryan Todd uncover the fundamentals, techniques, tools, and tricks that Google should teach you, but doesn't. Learn how to build an aggressive, streamlined campaign proven to increase your search engine visibility, consistently capture clicks and increase sales. No other guide is as comprehensive, or current in it's coverage of today's fastest, most powerful advertising medium. Pay only for leads, signups or sales rather than just clicksConnect Google ads to social mediaUse Google's Conversion Optimizer function to it's fullestBest practices for using Google's Display NetworkKnow the latest information on relevance and how to keep Quality Scores highBuild a powerful, streamlined campaign from scratchDevelop high quality keyword lists Write killer advertising and website copy that gets clicks Get your ads in front of the best audience possibleKeep your ads showing up with high quality scores Triple your traffic with Google's Display NetworkEarn high rankings in Google's organic search resultsSlash your bid prices Gain more conversions and sales Avoid costly mistakes made by all Google advertisers Determine what's working with Google's conversion tracking