The Strategic Planning Process Understanding Strategy in Global Markets

Afbeeldingen

Artikel vergelijken

Samenvatting

Strategic management is a field that has diversity in approach and scope, but relative homogeneity in pedagogy. This book, a refreshed edition of its successful predecessor, brings something different to the field, by concisely introducing it with a focus on doing business in the Middle East and North Africa.

Supplemented by online case studies and other resources, the reader is exposed to a plethora of concepts, theories, practical implications, and experiential exercises in the strategic management process. The updated text explores key regional issues, including the "Arab Spring", economic recession, corporate social responsibility, the role of women in business and the rise of emerging economies. The reader is encouraged to look at the world in light of the challenges many organizations are facing around the globe. Features like "Stop and Think Critically" and "Focus" points throughout each chapter encourage and inspire a thoughtful reading of the text.

This is a book designed to aid undergraduate and graduate students, as well as managers in both for-profit and non-profit sectors. The authors guides the reader through both new and ongoing issues in the field of strategic management, and allow them to foster a greater understanding of this ever-developing field.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
06 december 2016
Aantal pagina's
391
Illustraties
Nee

Betrokkenen

Hoofdauteur
Marios Katsioloudes
Tweede Auteur
Arpi K Abouhanian
Hoofduitgeverij
Routledge

Overige kenmerken

Editie
2
Extra groot lettertype
Nee
Product breedte
184 mm
Product hoogte
32 mm
Product lengte
254 mm
Studieboek
Nee
Verpakking breedte
174 mm
Verpakking hoogte
246 mm
Verpakking lengte
246 mm
Verpakkingsgewicht
885 g

EAN

EAN
9781138802551
Nog geen reviews

Kies gewenste uitvoering

Prijsinformatie en bestellen

De prijs van dit product is 208 euro en 99 cent.
2 - 3 weken
Verkoop door bol
  • Prijs inclusief verzendkosten, verstuurd door bol
  • Ophalen bij een bol afhaalpunt mogelijk
  • 30 dagen bedenktijd en gratis retourneren
  • Dag en nacht klantenservice

Lijst met gekozen artikelen om te vergelijken

Vergelijk artikelen