Internet Marketing Methods Revealed The Complete Guide to Becoming an Internet Marketing Expert

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  • Engels
  • Paperback
  • 9781601382658
  • 01 april 2008
  • 336 pagina's
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Samenvatting

This is a carefully-tested, well-crafted, and complete tutorial on a subject vital to Web developers and marketers. This book teaches the fundamentals. of online marketing implementation,_ including Internet strategy planning, the secrets of search engine optimisation (SEO), successful techniques to be first on Google and Yahoo! search engines, vertical portals, effective online advertising, and innovative e-commerce development. This book will help you understand the e-business revolution as it provides strong evidence and practical direction in a friendly and easy-to-use self-study guide. Respected author and educator Miguel Todaro has created a complete introduction to Internet marketing that is informative, clear, and insightful. The book is the result of several years of research and deep professional experience implementing online solutions for major corporations. Written in an instructive way, you will find fundamental concepts explained along with detailed diagrams. Many short examples illustrate just one or two concepts at a time, encouraging you to master new topics by immediately putting them to use. Finally, you will learn and understand why large and mid-size corporations in North America have redistributed more than $15 billion of their advertising budgets from traditional promotional activities to Internet marketing initiatives. Discover why online users spent more than $112 billion last year (U.S. and Canada) and how you can be part of this successful business highway that is redefining the future of the world's digital economy.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Paperback
Oorspronkelijke releasedatum
01 april 2008
Aantal pagina's
336
Illustraties
Nee

Betrokkenen

Hoofdauteur
Miguel Todaro
Hoofduitgeverij
Atlantic Publishing Co

Overige kenmerken

Extra groot lettertype
Nee
Product breedte
230 mm
Product lengte
155 mm
Studieboek
Nee
Verpakking breedte
230 mm
Verpakking hoogte
155 mm
Verpakking lengte
155 mm
Verpakkingsgewicht
406 g

EAN

EAN
9781601382658

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