Illuminate Luisterboek Tooltip Ignite Change Through Speeches, Stories, Ceremonies, and Symbols

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  • Engels
  • Digitaal luisterboek
  • 9780399567285
  • 16 februari 2016
  • Speelduur: 07:34:14 minuten
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Nancy Duarte

"Nancy Duarte is an American writer, speaker, and CEO. Duarte is the author of several books, including slide:ology: The Art and Science of Creating Great Presentations (2008), Resonate: Present Visual Stories that Transform Audiences (2010), the HBR Guide to Persuasive Presentations (2012), and Illuminate: Ignite Change Through Speeches, Stories, Ceremonies and Symbols (2016). She also serves as the CEO of Duarte, Inc.

(Bron: Wikipedia. Beschikbaar onder de licentie Creative Commons Naamsvermelding/Gelijk delen.)"

Samenvatting

"THE PEOPLE WHO ARE CRAZY ENOUGH TO THINK THEY CAN CHANGE THE WORLD ARE THE ONES WHO DO."

With these words, Apple Inc., and its leader, Steve Jobs, catalyzed a movement. Whenever Jobs took the stage to talk about new Apple products, the whole world seemed to stop and listen. That’s because Jobs was offering a vision of the future. He wanted you to feel what the world might someday be like, and trust him to take you there.

As a leader, you have the same potential to not only anticipate the future and invent creative initiatives, but to also inspire those around you to support and execute your vision.
In Illuminate, acclaimed author Nancy Duarte and communications expert Patti Sanchez equip you with the same communication tools that great leaders like Jobs, Howard Schultz, and Dr. Martin Luther King Jr. used to move people. Duarte and Sanchez lay out a plan to help you lead people through the five stages of transformation using speeches, stories, ceremonies, and symbols.

This visual and accessible communication guidebook will show you how Apple, Starbucks, IBM, charity: water, and others have mobilized people to embrace bold changes.To envision the future is one thing, getting others to go there with you is another. By harnessing the power of persuasive communication you, too, can turn your idea into a movement.

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Inhoud

Taal
en
Bindwijze
Digitaal luisterboek
Oorspronkelijke releasedatum
16 februari 2016
Speelduur
07:34:14
Illustraties
Nee

Betrokkenen

Hoofdauteur
Nancy Duarte
Tweede Auteur
Patti Sanchez
Hoofduitgeverij
Penguin Audio

Overige kenmerken

Studieboek
Ja

EAN

EAN
9780399567285
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