Internal Communication Strategy Design, Develop and Transform your Organizational Communication

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  • Engels
  • Hardcover
  • 9781398614666
  • 03 april 2024
  • 296 pagina's
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Discover how to design, develop and implement a successful internal communication strategy to transform your business from the inside out and unlock the power of corporate communication.



Getting internal communication right starts with having a clear strategy. Internal Communication Strategy is your all-in-one guide to designing, developing and delivering an effective internal communication strategy that will inspire and motivate your employees. Written by award-winning communications professional Rachel Miller and featuring key insights from companies such as Marks & Spencer, Hilton, BBC and The Met Office, this book covers not only how to develop and write an internal communication strategy, but also how to practically implement it throughout your organization to create a shared understanding and vision. With workplaces constantly evolving, this book gives you a solid framework to return to when you need to refresh your strategy, providing actionable guidance and inspirational insights throughout. Drawing on the author's 20 years of experience, it also tackles the key topics facing communicators today including communicating with neurodivergent employees, how to influence at C-suite level, the effect of hybrid working and how to measure the impact and prove the value of internal communication.

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Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
03 april 2024
Aantal pagina's
296

Betrokkenen

Hoofdauteur
Rachel Miller
Hoofduitgeverij
Kogan Page Ltd

Overige kenmerken

Product breedte
156 mm
Product hoogte
24 mm
Product lengte
234 mm
Verpakking breedte
156 mm
Verpakking hoogte
24 mm
Verpakking lengte
234 mm
Verpakkingsgewicht
613 g

EAN

EAN
9781398614666

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