Quality Issues in Heritage Visitor Attractions

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  • Engels
  • Hardcover
  • 9780750646758
  • 04 december 2000
  • 294 pagina's
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Samenvatting

Covers a diverse range of quality issues and theories in the context of heritage attractions. This text presents a different 'flavour' of quality by looking at aspects such as critical success factors for heritage organizations, methods of quality improvement, developing the concept and offering, and quality tools for managers.



* Quality as a tool for success
*Covers a diverse range of quality issues and theories in the context of heritage attractions
* Well-respected international contributor team of academics and practitioners

Heritage Tourism is the fastest growing component of the tourism market. Tourists have more choices than ever and their past experiences and future expectations make them even more discerning customers. A focus on quality can assist with customer satisfaction and business excellence.


This new book on Quality issues brings together a range of specialists who lead us from the evolution of quality to our current position on the quality roadmap. It provides a toolkit to assist on the continuous quality improvement journey and presents a vision of what lies ahead in this new millennium.

'Quality Issues in Heritage Visitor Attractions' will prove an invaluable guide for students and practitioners in the field s of Heritage, Visitor Attractions and Tourism in general.

Divided into six sections this text presents a different 'flavour' of quality by looking at aspects such as critical success factors for heritage organizations, methods of quality improvement, developing the concept and offering, quality tools for managers, managing the quality workforce and the future.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
04 december 2000
Aantal pagina's
294
Illustraties
Nee

Betrokkenen

Hoofdauteur
Ian Yeoman
Tweede Auteur
Siobhan Drummond
Hoofdredacteur
Siobhan Drummond
Tweede Redacteur
Siobhan Drummond
Hoofduitgeverij
Butterworth-Heinemann Ltd

Overige kenmerken

Extra groot lettertype
Nee
Product breedte
156 mm
Product lengte
234 mm
Studieboek
Nee
Verpakking breedte
156 mm
Verpakking hoogte
234 mm
Verpakking lengte
234 mm
Verpakkingsgewicht
500 g

EAN

EAN
9780750646758

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Culturele vakantie
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