2020 Workplace How Innovative Companies Attract, Develop, and Keep Tomorrow's Employees Today
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- Engels
- Hardcover
- 9780061763274
- 01 juni 2010
- 304 pagina's
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What companies need to know—and do—to win and hold on to tomorrow's best employees
The workplace of the future is being shaped today by Web 2.0—a collection of breakthrough social media technologies—and by the Millennial Generation, people born between 1977 and 1997. The convergence of these emerging workplace trends has created a generation of hyperconnected workers who are placing increased pressure on employers to overhaul their approach to talent management. In The 2020 Workplace, human resources experts Jeanne C. Meister and Karie Willyerd offer a practical game plan companies can use to attract and keep these employees, and, in doing so, transform their organizations; achieve compelling business results, such as increased innovation and improved customer connectedness; and compete more effectively in the global marketplace.
Based on key findings from two surveys of global professionals, as well as case studies from organizations such as Deloitte, Cisco, Bell Canada, JetBlue, Nokia, and NASA, this book shows how the social technologies that are used outside the company in marketing to connect with customers can be adapted for use inside the company to connect with employees. Meister and Willyerd bolster their thought-provoking research with real-world examples of these practices in action, including a YouTube new-hire orientation contest, the use of Twitter for sourcing job candidates, and a video game for new hires. With twenty predictions for the 2020 workplace and a glossary for those who have never texted, posted to Facebook, or Tweeted, this book is a must-read guide to what companies should do—and are already doing—to create tomorrow's workplace of choice.
The workplace of the future is being shaped today by Web 2.0 - a collection of breakthrough social media technologies - and the Millennial Generation, born after 1980. The entrance of these hyper-connected workers will put increased pressure on employers to overhaul their approach to talent management. "The 2020 Workplace" offers a practical game plan companies can use to transform their business; achieve compelling business results, such as increased innovation, improved customer connectedness, and engaged employees; and, compete more effectively in the global marketplace. Based on key findings from two surveys of global professionals, as well as case studies from organisations like Deloitte, Cisco, Bell Canada, Jet Blue, Nokia, and NASA, this book shows how the same social technologies that are used outside the company in marketing to connect with customers can be adapted for use inside the company to connect with employees. Jeanne C. Meister and Karie Willyerd include real-world examples of these practices in action, including a YouTube new-hire orientation contest, use of Twitter for sourcing job candidates, and a video game for new hires. In addition, the authors offer 20 predictions for the 2020 workplace and a glossary for those who have never texted, posted...
Productspecificaties
Inhoud
- Taal
- en
- Bindwijze
- Hardcover
- Oorspronkelijke releasedatum
- 01 juni 2010
- Aantal pagina's
- 304
- Illustraties
- Met illustraties
Betrokkenen
- Hoofdauteur
- Jeanne C Meister
- Tweede Auteur
- Karie Willyerd
- Co Auteur
- Karie Willyerd
- Hoofduitgeverij
- MORR
Vertaling
- Eerste Vertaler
- Eliza Foss
Overige kenmerken
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- 1
- Extra groot lettertype
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- Product breedte
- 159 mm
- Product hoogte
- 32 mm
- Product lengte
- 235 mm
- Studieboek
- Ja
- Verpakking breedte
- 159 mm
- Verpakking hoogte
- 32 mm
- Verpakking lengte
- 235 mm
- Verpakkingsgewicht
- 454 g
EAN
- EAN
- 9780061763274
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