A Stakeholder Approach to Corporate Social Responsibility Pressures, Conflicts, and Reconciliation

Name: A Stakeholder Approach to Corporate Social Responsibility
Author: Francois Maon

Auteur: Philip Kotler

Taal: Engels

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Auteur: Philip Kotler Francois Maon

Co-auteur: Francois Maon Joelle Vanhamme

Engels
Paperback
9781032836843
24 juni 2024
464 pagina's

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Samenvatting

According to a recent McKinsey & Co. global survey, 95% of surveyed CEOs believe that 'society has greater expectations than it did five years ago that companies will assume public responsibilities.' In turn, corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society. Th

Corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society, and many organizations have adopted its discourse. Yet corporate social responsibility remains an uncertain and poorly defined ambition, with few absolutes. First, the issues that organizations must address can easily be interpreted to include virtually everyone and everything. Second, with their unique, often particular characteristics, different stakeholder groups tend to focus only on specific issues that they believe are the most appropriate and relevant in organizations' corporate social responsibility programs. Thus, beliefs about what constitutes a socially responsible and sustainable organization depend on the perspective of the stakeholder. Third, in any organization, the beliefs of organizational members about their organization's social responsibilities vary according to their function and department, as well as their own managerial fields of knowledge. A Stakeholder Approach to Corporate Social Responsibility provides a comprehensive collection of cutting-edge theories and research that can lead to a more multifaceted understanding of corporate social responsibility in its various forms, the pressures and conflicts that result from these different understandings, and some potential solutions for reconciling them.

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Taal: en
Bindwijze: Paperback
Oorspronkelijke releasedatum: 24 juni 2024
Aantal pagina's: 464
Illustraties: Nee

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Hoofdauteur: Philip Kotler
Tweede Auteur: Francois Maon
Co Auteur: Joelle Vanhamme
Hoofdredacteur: Adam Lindgreen
Tweede Redacteur: Professor Joelle Vanhamme
Co Redacteur: Professor Joelle Vanhamme
Hoofduitgeverij: Routledge

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Product breedte: 174 mm
Product lengte: 246 mm
Studieboek: Nee
Verpakking breedte: 174 mm
Verpakking lengte: 246 mm

EAN

EAN: 9781032836843

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Categorieën: Economie & Financiën

Managementboeken

Economie

Strategie

Internationaal ondernemen

Ondernemerschap

Sales & Marketing

Public relations

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Taal: Engels
Beschikbaarheid: Te reserveren
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