AI-Driven Marketing Research and Data Analytics
Afbeeldingen
Sla de afbeeldingen overArtikel vergelijken
- Engels
- Hardcover
- 9798369321652
- 19 april 2024
- 330 pagina's
Samenvatting
With a keen focus on the symbiotic relationship between AI, data analytics, and marketing research, this book bridges the gap between theory and practice. It not only explores the historical evolution of marketing but also provides an innovative examination of how AI and data analytics are reshaping the landscape.
The surge in technological advancements, coupled with the exponential growth of data, has left marketers grappling with the need for a paradigm shift. The once-established methods of consumer engagement are now overshadowed by the complexities of the digital age, demanding a profound understanding of artificial intelligence (AI) and data analytics. The gap between academic knowledge and practical applications in the field of marketing has widened, leaving industry professionals, educators, and students seeking a comprehensive resource to navigate the intricacies of this transformative era. AI-Driven Marketing Research and Data Analytics is a groundbreaking book that serves as a beacon for marketers, educators, and industry leaders alike. With a keen focus on the symbiotic relationship between AI, data analytics, and marketing research, this book bridges the gap between theory and practice. It not only explores the historical evolution of marketing but also provides an innovative examination of how AI and data analytics are reshaping the landscape. Through real-time case studies, ethical considerations, and in-depth insights, the book offers a holistic solution to the challenges faced by marketing professionals in the digital age. This book is not just an academic exercise; it is a straightforward guide that transforms theoretical concepts into actionable strategies. By delving into topics ranging from AI-driven market campaigns to ethical considerations in data usage, it equips readers with the tools needed to navigate the complexities of contemporary marketing. The book ensures that its readers are not only informed about the latest trends but also empowered to apply these insights in their daily routines. For universities, colleges, and industry professionals seeking a foundational text that seamlessly integrates academia with real-world applications, AI-Driven Marketing Research and Data Analytics stands as an indispensable resource, heralding a new era of marketing excellence in the digital age.
The surge in technological advancements, coupled with the exponential growth of data, has left marketers grappling with the need for a paradigm shift. The once-established methods of consumer engagement are now overshadowed by the complexities of the digital age, demanding a profound understanding of artificial intelligence (AI) and data analytics. The gap between academic knowledge and practical applications in the field of marketing has widened, leaving industry professionals, educators, and students seeking a comprehensive resource to navigate the intricacies of this transformative era. AI-Driven Marketing Research and Data Analytics is a groundbreaking book that serves as a beacon for marketers, educators, and industry leaders alike. With a keen focus on the symbiotic relationship between AI, data analytics, and marketing research, this book bridges the gap between theory and practice. It not only explores the historical evolution of marketing but also provides an innovative examination of how AI and data analytics are reshaping the landscape. Through real-time case studies, ethical considerations, and in-depth insights, the book offers a holistic solution to the challenges faced by marketing professionals in the digital age. This book is not just an academic exercise; it is a straightforward guide that transforms theoretical concepts into actionable strategies. By delving into topics ranging from AI-driven market campaigns to ethical considerations in data usage, it equips readers with the tools needed to navigate the complexities of contemporary marketing. The book ensures that its readers are not only informed about the latest trends but also empowered to apply these insights in their daily routines. For universities, colleges, and industry professionals seeking a foundational text that seamlessly integrates academia with real-world applications, AI-Driven Marketing Research and Data Analytics stands as an indispensable resource, heralding a new era of marketing excellence in the digital age.
Productspecificaties
Wij vonden geen specificaties voor jouw zoekopdracht '{SEARCH}'.
Inhoud
- Taal
- en
- Bindwijze
- Hardcover
- Oorspronkelijke releasedatum
- 19 april 2024
- Aantal pagina's
- 330
Betrokkenen
- Hoofdredacteur
- Masengu
- Hoofduitgeverij
- Igi Global
Overige kenmerken
- Product breedte
- 216 mm
- Product lengte
- 279 mm
- Verpakking breedte
- 216 mm
- Verpakking hoogte
- 33 mm
- Verpakking lengte
- 279 mm
- Verpakkingsgewicht
- 1565 g
EAN
- EAN
- 9798369321652
Je vindt dit artikel in
- Categorieën
- Taal
- Engels
- Boek, ebook of luisterboek?
- Boek
- Studieboek of algemeen
- Algemene boeken
- Beschikbaarheid
- Leverbaar
Kies gewenste uitvoering
Bindwijze
: Hardcover
Prijsinformatie en bestellen
De prijs van dit product is 268 euro en 99 cent.
2 - 3 weken
Verkoop door bol
- Prijs inclusief verzendkosten, verstuurd door bol
- Ophalen bij een bol afhaalpunt mogelijk
- 30 dagen bedenktijd en gratis retourneren
- Dag en nacht klantenservice
Rapporteer dit artikel
Je wilt melding doen van illegale inhoud over dit artikel:
- Ik wil melding doen als klant
- Ik wil melding doen als autoriteit of trusted flagger
- Ik wil melding doen als partner
- Ik wil melding doen als merkhouder
Geen klant, autoriteit, trusted flagger, merkhouder of partner? Gebruik dan onderstaande link om melding te doen.