Auditing Organizational Communication A Handbook Of Research, Theory And Practice

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  • Engels
  • Hardcover
  • 9780415414456
  • 24 maart 2009
  • 497 pagina's
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Effective communication is vital for business success. This core text in the field of organizational communication equips readers with the vital analytic tools required to measure and monitor their communications.





Auditing Organizational Communication is a thoroughly revised and updated new edition of the successful Handbook of Communication Audits for Organizations, which has established itself as a core text in the field of organizational communication. Research studies consistently show the importance of effective communication for business success. They also underscore the necessity for organizations to put in place validated techniques to enable them to systematically measure and monitor their communications. This Handbook equips readers with the vital analytic tools required to conduct such assessments.

Owen Hargie, Dennis Tourish and distinguished contributors drawn from both industry and academia:

  • provide a comprehensive analysis of research, theory and practice pertaining to the communication audit approach
  • review the main options confronting organizations embarking on audit
  • discuss the merits and demerits of the approaches available
  • provide case studies of the communication audit process in action
  • illustrate how findings can be interpreted so that suitable recommendations can be framed
  • outline how reports emanating from such audits should be constructed.

This second edition arrives at a time of considerable growing interest in the area. A large volume of research has been published since the last edition of the book, and the text has been comprehensively updated by reviewing this wealth of data. In addition, new chapters on social network analysis and auditing the communication revolution have been added, together with new case study chapters illustrating audits in action.

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Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
24 maart 2009
Aantal pagina's
497
Illustraties
Nee

Betrokkenen

Hoofdauteur
D. W. Hargie Owen
Hoofdredacteur
Owen Hargie
Tweede Redacteur
Dennis Tourish
Hoofduitgeverij
Taylor & Francis

Overige kenmerken

Editie
2
Extra groot lettertype
Nee
Product breedte
156 mm
Product lengte
234 mm
Studieboek
Nee
Verpakking breedte
165 mm
Verpakking hoogte
32 mm
Verpakking lengte
241 mm
Verpakkingsgewicht
930 g

EAN

EAN
9780415414456

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