Building Mobile Experiences

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  • Engels
  • Hardcover
  • 9780262017930
  • 14 september 2012
  • 168 pagina's
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Samenvatting

Methods for new mobile experiences, from concept creation to prototyping to commercialization. The mobile device is changing the ways we interact with each other and with the world. The mobile experience is distinct from the desktop or laptop experience; mobile apps require a significantly different design philosophy as well as design methods that reflect the unique experience of computing in the world. This book presents an approach to designing mobile media that takes advantage of the Internet-connected, context-aware, and media-sharing capabilities of mobile devices. It introduces tools that can be used at every stage of building a mobile application, from concept creation to commercialization, as well as real-world examples from industry and academia. The methods outlined apply user-centered design processes to mobile devices in a way that makes these methods relevant to the mobile experience-which involves the use of systems in the complex spatial and social world rather than at a desk. The book shows how each project begins with generative research into the practices and desires of a diverse set of potential users, which grounds research and design in the real world. It then describes methods for rapid prototyping, usability evaluation, field testing, and scaling up solutions in order to bring a product to market. Building Mobile Experiences grew out of an MIT course in communicating with mobile technology; it is appropriate for classroom use and as a reference for mobile app designers.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
14 september 2012
Aantal pagina's
168
Illustraties
Nee

Betrokkenen

Hoofdauteur
Frank Bentley
Tweede Auteur
Edward Barrett
Hoofduitgeverij
Mit Press Ltd

Overige kenmerken

Extra groot lettertype
Nee
Product breedte
186 mm
Product hoogte
16 mm
Product lengte
231 mm
Studieboek
Ja
Verpakking breedte
178 mm
Verpakking hoogte
16 mm
Verpakking lengte
229 mm
Verpakkingsgewicht
476 g

EAN

EAN
9780262017930
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