Flying High How JetBlue Founder and CEO David Neeleman Beats the Competition... Even in the World's Most Turbulent Industry

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  • Engels
  • Hardcover
  • 9780471655442
  • 24 juni 2004
  • 304 pagina's
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Samenvatting

Flying High traces the incredible career of the founder and chairman of JetBlue, David Neeleman, from his teenage ventures and beginnings in the travel industry. , to his short stint at Southwest Airlines and the ultimate launch of JetBlue.

Praise for Flying High

"If you want to know what it takes to develop a great business–not just an airline–Flying High is a must-read. James Wynbrandt does an excellent job of bringing JetBlue founder David Neeleman’s amazing personal journey and business innovativeness to life in an interesting and exciting manner."
–Dave Sclair
Publisher Emeritus, General Aviation News

"James Wynbrandt adeptly captures the elements that have made David Neeleman and his remarkable airline, JetBlue, a huge success. Flying High is a tribute to Neeleman’s true depth. By developing a visionary business model and the right communications strategy, he was able to pilot JetBlue to profitability with finesse. It’s a must-read for people in any business seeking success."
–Howard J. Rubenstein
President, Rubenstein Associates, Inc.

"In Flying High, James Wynbrandt tells the completely beguiling story of how a former Mormon missionary with attention deficit disorder and a history of both bankruptcy and getting fired from a high-profile job created one of the great airline successes of our time. What is David Neeleman’s secret at JetBlue? It’s a new concept called understanding what your customers really need. Neeleman’s fanatical attention to customer satisfaction, employee relations, and technology make for such a fascinating read, I raced through the book in one sitting."
–Rinker Buck
Aviation journalist and author, Flight of Passage: A Memoir

Productspecificaties

Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
24 juni 2004
Aantal pagina's
304
Illustraties
Nee

Betrokkenen

Hoofdauteur
James Wynbrandt
Hoofduitgeverij
Onbekend

Overige kenmerken

Extra groot lettertype
Nee
Product breedte
160 mm
Product hoogte
27 mm
Product lengte
238 mm
Studieboek
Nee
Verpakking breedte
159 mm
Verpakking hoogte
28 mm
Verpakking lengte
238 mm
Verpakkingsgewicht
482 g

EAN

EAN
9780471655442

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