Making Strategy Happen Transforming Plans into Reality

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  • Engels
  • Paperback
  • 9781557867216
  • 29 september 1996
  • 304 pagina's
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Strategic business plans, the key to gaining and sustaining competitive advantage in an increasingly turbulent and complex world, are useless until successfully implemented. Yet managementsa failures in execution are far more common than their successes.

Strategic business plans, the key to gaining and sustaining competitive advantage in an increasingly turbulent and complex world, are useless until successfully implemented. Yet managements' failures in execution are far more common than their successes. This book explains in a practical, down-to-earth way how management can ensure successful implementation of its business strategy and achieve desired outcomes both in the marketplace and inside the organization.

The new edition of this bestselling primer contains an extensive, entirely new chapter on strategic management, further elaboration of recommended processes, and many additional international examples.



Strategic business plans, the key to gaining and sustaining competitive advantage in an increasingly turbulent and complex world, are useless until successfully implemented. Yet managements' failures in execution are far more common than their successes. This book explains in a practical, down-to-earth way how management can ensure successful implementation of its business strategy and achieve desired outcomes both in the marketplace and inside the organization.

The new edition of this bestselling primer contains an extensive, entirely new chapter on strategic management, further elaboration of recommended processes, and many additional international examples.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Paperback
Oorspronkelijke releasedatum
29 september 1996
Aantal pagina's
304
Illustraties
Nee

Betrokkenen

Hoofdauteur
Arnold S. Judson
Hoofduitgeverij
John Wiley & Sons Inc

Overige kenmerken

Editie
2
Extra groot lettertype
Nee
Product breedte
153 mm
Product hoogte
16 mm
Product lengte
229 mm
Studieboek
Nee
Verpakking breedte
155 mm
Verpakking hoogte
19 mm
Verpakking lengte
230 mm
Verpakkingsgewicht
456 g

EAN

EAN
9781557867216

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