Multinational Firms In China Entry Strategies, Competition, and Firm Performance

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  • Engels
  • Hardcover
  • 9780199687077
  • 31 oktober 2013
  • 251 pagina's
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Samenvatting

Based on statistical and case study evidence, this book examines how multinational firms grew their operations in China and how successful local firms emerged from the restructuring process, as well the competition between them, in the fierce marketplace of China's economic reform.



As a consequence of aggressive competition, Chinese industries have become increasingly consolidated. While the extent to which emerging local firms can challenge well-established multinational firms varies by industry, there are common characteristics of 'winners' within each firm type. A handful of multinational and local firms emerged victorious by acquiring small, weak, and regional players to become truly national players. During this process, weaker multinational firms were crowded out of the market by stronger multinationals as well as by emerging local powerhouses. The successful local firms that survive competition in China have global ambitions and venture into international markets, challenging foreign multinational firms in the global marketplace. This book examines how multinational firms grew their operations in China and how successful local firms emerged from the restructuring process, as well the competition between them, in the fierce marketplace of China's economic reform. While anecdotal evidence on this topic is widespread, there exists no comprehensive research. This book seeks to address this gap by rooting its discussion in the author's extensive and rigorous statistical analyses and detailed case studies across five industries: consumer products, beer, telecom, automobile, and steel.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
31 oktober 2013
Aantal pagina's
251
Illustraties
Nee

Betrokkenen

Hoofdauteur
Sea-Jin Chang
Hoofduitgeverij
Oxford University Press

Overige kenmerken

Extra groot lettertype
Nee
Product breedte
162 mm
Product hoogte
22 mm
Product lengte
240 mm
Studieboek
Ja
Verpakking breedte
162 mm
Verpakking hoogte
240 mm
Verpakking lengte
240 mm
Verpakkingsgewicht
554 g

EAN

EAN
9780199687077

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