Pricing For Profitability Activity-Based Pricing for Competitive Advantage
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Uitgever: John Wiley & Sons Inc
Auteur:
John L. Daly
John L. Daly
- Engels
- Hardcover
- 9780471415350
- 21 november 2001
- 288 pagina's
Samenvatting
Three things can happen when establishing a product price. A price set too high is a lost sale that could have been profitable at a lower price. A price set too low is rewarded with unprofitable work. Only when a price is set appropriately does a company make both a sale and a profit.
Activity-based pricing: the new paradigm for maximum profitability
Pricing for Profitability introduces activity-based pricing, a new paradigm for improving profitability by reducing the occurrence of pricing mistakes and placing less emphasis on increasing revenue and more on improving profits. Activity-based pricing will help any company set prices that are attractive to buyers and profitable for the company. Pricing for Profitability teaches activity-based pricing to help you make better pricing decisions based on customer demand and a better understanding of what really causes profits. It will help you prevent underpricing and generate a healthier financial return.
Simply organized and nontechnical, this in-depth treatment covers the ten vital topics of activity-based pricing. A wealth of examples that illustrate the points made in the text include activity-based pricing models used in real industries. Designed for everyone involved with the pricing process, Pricing for Profitability provides a comprehensive understanding of how to use pricing to gain the competitive advantage.
Activity-based pricing: the new paradigm for maximum profitability
Pricing for Profitability introduces activity-based pricing, a new paradigm for improving profitability by reducing the occurrence of pricing mistakes and placing less emphasis on increasing revenue and more on improving profits. Activity-based pricing will help any company set prices that are attractive to buyers and profitable for the company. Pricing for Profitability teaches activity-based pricing to help you make better pricing decisions based on customer demand and a better understanding of what really causes profits. It will help you prevent underpricing and generate a healthier financial return.
Simply organized and nontechnical, this in-depth treatment covers the ten vital topics of activity-based pricing. A wealth of examples that illustrate the points made in the text include activity-based pricing models used in real industries. Designed for everyone involved with the pricing process, Pricing for Profitability provides a comprehensive understanding of how to use pricing to gain the competitive advantage.
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- Bindwijze
- Hardcover
- Oorspronkelijke releasedatum
- 21 november 2001
- Aantal pagina's
- 288
- Illustraties
- Nee
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- Hoofdauteur
- John L. Daly
- Tweede Auteur
- John L. Daly
- Hoofduitgeverij
- John Wiley & Sons Inc
Overige kenmerken
- Extra groot lettertype
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- Product breedte
- 161 mm
- Product hoogte
- 22 mm
- Product lengte
- 231 mm
- Studieboek
- Nee
- Verpakking breedte
- 164 mm
- Verpakking hoogte
- 239 mm
- Verpakking lengte
- 24 mm
- Verpakkingsgewicht
- 555 g
EAN
- EAN
- 9780471415350
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