Principles of Business Economics
Afbeeldingen
Sla de afbeeldingen overArtikel vergelijken
- Engels
- Paperback
- 9780273693062
- 25 augustus 2006
- 448 pagina's
Samenvatting
This edition of this highly successful 'Principles of Business Economics' gives undergraduates, MBA students or aspiring managers a clear and concise text that covers all aspects of an introductory course in microeconomics. Core concepts are covered whilst keeping technical jargon and mathematics to a minimum.
MBA students value practical application and the applications in the book are interesting and well chosen... The authors have worked hard to make a difficult subject accessible.
David Leece, Professor and Head of the Department of Business and Management Studies, Manchester Metropolitan University, MMU Cheshire, UK.
I find that this book is at exactly the right level for MBA students ... The writing style is very student-friendly; the authors avoid being too technical and present the essential points very clearly.
Eleanor Morgan, Senior Lecturer, School of Management, University of Bath, UK
The second edition of this highly successful Principles of Business Economics gives undergraduates, MBA students or aspiring managers a clear, concise and accessible text that covers all aspects of an introductory course in microeconomics.
This new edition continues to provide a detailed discussion of the core principles of microeconomics in a user-friendly and jargon-free manner, showing how the concepts can be applied in the workplace.
Updated and revised throughout with additional international case study applications and new material on the government’s role and intervention in economics, this edition also includes a guide for instructors on how best to use the contents for their individual courses.
Key features
· Aims and learning outcomes at the start of each chapter with boxed key points throughout.
· Conclusions, key learning points and topics for discussion to stimulate thinking, consolidate learning and put theory into practice.
· A wealth of international applications with activity questions illustrating how the theory is applied in real-world situations.
· Clear and accessible text with technical jargon and mathematics kept to the minimum.
· Covers the main themes of consumer theory, production theory, price determination, market analysis, managerial objectives and competitive strategy, the market for inputs, and special topics (including government and business).
· A comprehensive and detailed glossary for easy reference.
A downloadable web supplement is available for lecturers and students at www.pearsoned.co.uk/nellisparker.This includes guidance notes for students on answering the topics for discussion included at the end of each chapter and PowerPoints for use by lecturers.
Joseph G. Nellis is Professor of International Management Economics at Cranfield School of Management, Cranfield University.
David Parker is Research Professor in Privatisation and Regulation at Cranfield School of Management, Cranfield University.
A concise, jargon-free microeconomics text that is ideal for MBA students.
Productspecificaties
Inhoud
- Taal
- en
- Bindwijze
- Paperback
- Oorspronkelijke releasedatum
- 25 augustus 2006
- Aantal pagina's
- 448
- Illustraties
- Nee
Betrokkenen
- Hoofdauteur
- Joseph Nellis
- Tweede Auteur
- David Parker
- Co Auteur
- David Parker
- Hoofduitgeverij
- Financial Times Prentice Hall
Vertaling
- Originele titel
- Nellis:Principles of Business Ec_p2
Overige kenmerken
- Editie
- 2
- Extra groot lettertype
- Nee
- Product breedte
- 172 mm
- Product hoogte
- 24 mm
- Product lengte
- 228 mm
- Studieboek
- Ja
- Verpakking breedte
- 172 mm
- Verpakking hoogte
- 228 mm
- Verpakking lengte
- 24 mm
- Verpakkingsgewicht
- 741 g
EAN
- EAN
- 9780273693062
Je vindt dit artikel in
- Categorieën
- Taal
- Engels
- Beschikbaarheid
- Leverbaar
- Boek, ebook of luisterboek?
- Boek
- Studieboek of algemeen
- Algemene boeken
Kies gewenste uitvoering
Prijsinformatie en bestellen
De prijs van dit product is 114 euro en 99 cent.- Bestellen en betalen via bol
- Prijs inclusief verzendkosten, verstuurd door Doorgelezen
- 30 dagen bedenktijd en gratis retourneren
- Wettelijke garantie via Doorgelezen
Vaak samen gekocht
Rapporteer dit artikel
Je wilt melding doen van illegale inhoud over dit artikel:
- Ik wil melding doen als klant
- Ik wil melding doen als autoriteit of trusted flagger
- Ik wil melding doen als partner
- Ik wil melding doen als merkhouder
Geen klant, autoriteit, trusted flagger, merkhouder of partner? Gebruik dan onderstaande link om melding te doen.