Performing Celebrity-The Theatre Couple in Early Modern Italy Self-Fashioning and Mutual Marketing
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Auteur:
Serena Laiena
- Engels
- Paperback
- 9781644533154
- 15 december 2023
- 264 pagina's
Samenvatting
Who were the first celebrity couples? How was their success forged? Which forces influenced their self-fashioning and marketing strategies?
These questions are at the core of this study, which looks at the birth of a phenomenon, that of the couple in show business, with a focus on the promotional strategies devised by two professional performers: Giovan Battista Andreini (15761654) and Virginia Ramponi (1583ca.1631). This book examines their artistic path a deliberately crafted and mutually beneficial joint career and links it to the historical, social, and cultural context of post-Tridentine Italy. Rooted in a broad research field, encompassing theatre history, Italian studies, celebrity studies, gender studies, and performance studies, The Theatre Couple in Early Modern Italy revises the conventional view of the Italian diva, investigates the deployment of Catholic devotion as a marketing tool, and argues for the importance of the couple system in the history of Commedia dellArte, a system that continues to shape celebrity today.
These questions are at the core of this study, which looks at the birth of a phenomenon, that of the couple in show business, with a focus on the promotional strategies devised by two professional performers: Giovan Battista Andreini (15761654) and Virginia Ramponi (1583ca.1631). This book examines their artistic path a deliberately crafted and mutually beneficial joint career and links it to the historical, social, and cultural context of post-Tridentine Italy. Rooted in a broad research field, encompassing theatre history, Italian studies, celebrity studies, gender studies, and performance studies, The Theatre Couple in Early Modern Italy revises the conventional view of the Italian diva, investigates the deployment of Catholic devotion as a marketing tool, and argues for the importance of the couple system in the history of Commedia dellArte, a system that continues to shape celebrity today.
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- en
- Bindwijze
- Paperback
- Oorspronkelijke releasedatum
- 15 december 2023
- Aantal pagina's
- 264
Betrokkenen
- Hoofdauteur
- Serena Laiena
- Hoofduitgeverij
- University Of Delaware Press
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- Product breedte
- 156 mm
- Product hoogte
- 18 mm
- Product lengte
- 235 mm
- Verpakking breedte
- 156 mm
- Verpakking hoogte
- 18 mm
- Verpakking lengte
- 235 mm
- Verpakkingsgewicht
- 64 g
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- EAN
- 9781644533154
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- Taal
- Engels
- Beschikbaarheid
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- Periode
- ca. 1500-1800
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