The Travel Industry
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Uitgever: John Wiley & Sons Inc
Auteur:
Chuck Y. Gee
James C. Makens
Co-auteur:
Dexter J.L. Choy
Dexter J. L. Choy
- Engels
- Hardcover
- 9780471287742
- 09 januari 1997
- 512 pagina's
Samenvatting
The Travel Industry Third Edition What makes a positive visitor experience? Authors Chuck Y. Gee, Ph.D. , DPS (Hon. ), James C. Makens, Ph.D. , and Dexter J.L. Choy, Ph.D. assert that public policies--local, regional, and even global--play a vital role in defining the quality of a visitor's experience.
The Travel Industry Third Edition What makes a positive visitor experience? Authors Chuck Y. Gee, Ph.D., DPS (Hon.), James C. Makens, Ph.D., and Dexter J.L. Choy, Ph.D. assert that public policieslocal, regional, and even globalplay a vital role in defining the quality of a visitors experience. The savvy hospitality and travel professional will not only understand these influences, but know how to shape them. The Travel Industry helps the student achieve both goals. This innovative third edition focuses on topics of a more global nature, such as concepts of trade barriers as impediments to promoting international travel and tourism. Specific illustrations are offered on how government policies, including diplomatic recognition, will affect tourism trade relationships. The third edition also covers current U.S. policies and reciprocal acts to promote tourism exchanges with other countries, as well as a special section on the amusement, entertainment, and retail product aspects of tourism. Other highlights of the third edition include: the impact of technology on travel distribution systems ticketless travel leading to a redefining of the role of tomorrows travel agents expanded text on land transportation, including discussions on NAFTAs effect on rail travel information on tourist business enterprises technology and the international hotel business. To enhance student learning, every chapter of The Travel Industry offers study objectives, key terms, illustrations, industry vignettes, a summary, discussion questions, and suggested assignments.
The Travel Industry Third Edition What makes a positive visitor experience? Authors Chuck Y. Gee, Ph.D., DPS (Hon.), James C. Makens, Ph.D., and Dexter J.L. Choy, Ph.D. assert that public policieslocal, regional, and even globalplay a vital role in defining the quality of a visitors experience. The savvy hospitality and travel professional will not only understand these influences, but know how to shape them. The Travel Industry helps the student achieve both goals. This innovative third edition focuses on topics of a more global nature, such as concepts of trade barriers as impediments to promoting international travel and tourism. Specific illustrations are offered on how government policies, including diplomatic recognition, will affect tourism trade relationships. The third edition also covers current U.S. policies and reciprocal acts to promote tourism exchanges with other countries, as well as a special section on the amusement, entertainment, and retail product aspects of tourism. Other highlights of the third edition include: the impact of technology on travel distribution systems ticketless travel leading to a redefining of the role of tomorrows travel agents expanded text on land transportation, including discussions on NAFTAs effect on rail travel information on tourist business enterprises technology and the international hotel business. To enhance student learning, every chapter of The Travel Industry offers study objectives, key terms, illustrations, industry vignettes, a summary, discussion questions, and suggested assignments.
The Travel Industry Third Edition What makes a positive visitor experience? Authors Chuck Y. Gee, Ph.D., DPS (Hon.), James C. Makens, Ph.D., and Dexter J.L. Choy, Ph.D. assert that public policieslocal, regional, and even globalplay a vital role in defining the quality of a visitors experience. The savvy hospitality and travel professional will not only understand these influences, but know how to shape them. The Travel Industry helps the student achieve both goals. This innovative third edition focuses on topics of a more global nature, such as concepts of trade barriers as impediments to promoting international travel and tourism. Specific illustrations are offered on how government policies, including diplomatic recognition, will affect tourism trade relationships. The third edition also covers current U.S. policies and reciprocal acts to promote tourism exchanges with other countries, as well as a special section on the amusement, entertainment, and retail product aspects of tourism. Other highlights of the third edition include: the impact of technology on travel distribution systems ticketless travel leading to a redefining of the role of tomorrows travel agents expanded text on land transportation, including discussions on NAFTAs effect on rail travel information on tourist business enterprises technology and the international hotel business. To enhance student learning, every chapter of The Travel Industry offers study objectives, key terms, illustrations, industry vignettes, a summary, discussion questions, and suggested assignments.
The Travel Industry Third Edition What makes a positive visitor experience? Authors Chuck Y. Gee, Ph.D., DPS (Hon.), James C. Makens, Ph.D., and Dexter J.L. Choy, Ph.D. assert that public policieslocal, regional, and even globalplay a vital role in defining the quality of a visitors experience. The savvy hospitality and travel professional will not only understand these influences, but know how to shape them. The Travel Industry helps the student achieve both goals. This innovative third edition focuses on topics of a more global nature, such as concepts of trade barriers as impediments to promoting international travel and tourism. Specific illustrations are offered on how government policies, including diplomatic recognition, will affect tourism trade relationships. The third edition also covers current U.S. policies and reciprocal acts to promote tourism exchanges with other countries, as well as a special section on the amusement, entertainment, and retail product aspects of tourism. Other highlights of the third edition include: the impact of technology on travel distribution systems ticketless travel leading to a redefining of the role of tomorrows travel agents expanded text on land transportation, including discussions on NAFTAs effect on rail travel information on tourist business enterprises technology and the international hotel business. To enhance student learning, every chapter of The Travel Industry offers study objectives, key terms, illustrations, industry vignettes, a summary, discussion questions, and suggested assignments.
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Inhoud
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- Bindwijze
- Hardcover
- Oorspronkelijke releasedatum
- 09 januari 1997
- Aantal pagina's
- 512
- Illustraties
- Nee
Betrokkenen
- Hoofdauteur
- Chuck Y. Gee
- Tweede Auteur
- James C. Makens
- Co Auteur
- Dexter J. L. Choy
- Hoofduitgeverij
- John Wiley & Sons Inc
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- 197 mm
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- 30 mm
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- 239 mm
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- 197 mm
- Verpakking hoogte
- 25 mm
- Verpakking lengte
- 248 mm
- Verpakkingsgewicht
- 975 g
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- 9780471287742
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