Design The Invention of Desire
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Auteur:
Jessica Helfand
- Engels
- Hardcover
- 9780300205091
- 07 juni 2016
- 228 pagina's
Samenvatting
A compelling defense for the importance of design and how it shapes our behavior, our emotions, and our lives
A compelling defense for the importance of design and how it shapes our behavior, our emotions, and our lives
Design has always prided itself on being relevant to the world it serves, but interest in design was once limited to a small community of design professionals. Today, books on “design thinking” are best sellers, and computer and Web-based tools have expanded the definition of who practices design. Looking at objects, letterforms, experiences, and even theatrical performances, award-winning author Jessica Helfand asserts that understanding design's purpose is more crucial than ever. Design is meaningful not because it is pretty but because it is an intrinsically humanist discipline, tethered to the very core of why we exist. For example, as designers collaborate with developing nations on everything from more affordable lawn mowers to cleaner drinking water, they must take into consideration the full range of a given community’s complex social needs. Advancing a conversation that is unfolding around the globe, Helfand offers an eye-opening look at how designed things make us feel as well as how—and why—they motivate our behavior.
A compelling defense for the importance of design and how it shapes our behavior, our emotions, and our lives
Design has always prided itself on being relevant to the world it serves, but interest in design was once limited to a small community of design professionals. Today, books on “design thinking” are best sellers, and computer and Web-based tools have expanded the definition of who practices design. Looking at objects, letterforms, experiences, and even theatrical performances, award-winning author Jessica Helfand asserts that understanding design's purpose is more crucial than ever. Design is meaningful not because it is pretty but because it is an intrinsically humanist discipline, tethered to the very core of why we exist. For example, as designers collaborate with developing nations on everything from more affordable lawn mowers to cleaner drinking water, they must take into consideration the full range of a given community’s complex social needs. Advancing a conversation that is unfolding around the globe, Helfand offers an eye-opening look at how designed things make us feel as well as how—and why—they motivate our behavior.
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Inhoud
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- en
- Bindwijze
- Hardcover
- Oorspronkelijke releasedatum
- 07 juni 2016
- Aantal pagina's
- 228
- Illustraties
- Nee
Betrokkenen
- Hoofdauteur
- Jessica Helfand
- Hoofduitgeverij
- Yale University Press
Overige kenmerken
- Extra groot lettertype
- Nee
- Product breedte
- 170 mm
- Product hoogte
- 25 mm
- Product lengte
- 231 mm
- Studieboek
- Nee
- Verpakking breedte
- 176 mm
- Verpakking hoogte
- 32 mm
- Verpakking lengte
- 234 mm
- Verpakkingsgewicht
- 739 g
EAN
- EAN
- 9780300205091
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