The Age of Influence The Power of Influencers to Elevate Your Brand
Afbeeldingen
Sla de afbeeldingen overArtikel vergelijken
Auteur:
Neal Schaffer
- Engels
- Luisterboek op CD
- 9781799731351
- 17 maart 2020
Samenvatting
If today&;s brands want to succeed, they have to be in the conversation, and influencers make that happen. The Age of Influence is an essential guide for marketing professionals and business owners who want to create and implement a highly effective and sustainable influencer marketing plan.
We are in the midst of an unprecedented digital transformation and tapping into this change is vital to any brand in today&;s climate. Social media has democratized authority and influence, and information is created and consumed in ways that are constantly evolving.
In The Age of Influence, Neal Schaffer, an internationally recognized social media marketing expert, explains how that shift plays a significant role in online marketing in the Influencer Era. Influencer marketing is about establishing relationships, turning fans into influencers and leveraging that influence to share your message in a more credible and authentic way. This is a handbook for anyone who wants to successfully spread a message in the age of social media.
Schaffer teaches entrepreneurs, marketing executives, and cutting-edge agencies how to:
This book is the definitive guide to addressing the issues disrupting marketing trends, including declining television viewership, growing social media audiences, and increasing usage of ad-blocking technology.
We are in the midst of an unprecedented digital transformation and tapping into this change is vital to any brand in today&;s climate. Social media has democratized authority and influence, and information is created and consumed in ways that are constantly evolving.
In The Age of Influence, Neal Schaffer, an internationally recognized social media marketing expert, explains how that shift plays a significant role in online marketing in the Influencer Era. Influencer marketing is about establishing relationships, turning fans into influencers and leveraging that influence to share your message in a more credible and authentic way. This is a handbook for anyone who wants to successfully spread a message in the age of social media.
Schaffer teaches entrepreneurs, marketing executives, and cutting-edge agencies how to:
- Identify, approach, and engage the right influencers for their brand or product.
- Determine what resources to put behind influencer campaigns.
- Manage the business side of influencer marketing, including tools that will help measure ROI.
- Develop their brand&;s social media voice to become an influencer in its own right.
This book is the definitive guide to addressing the issues disrupting marketing trends, including declining television viewership, growing social media audiences, and increasing usage of ad-blocking technology.
Productspecificaties
Wij vonden geen specificaties voor jouw zoekopdracht '{SEARCH}'.
Inhoud
- Taal
- en
- Bindwijze
- Luisterboek op CD
- Oorspronkelijke releasedatum
- 17 maart 2020
- Illustraties
- Nee
Betrokkenen
- Hoofdauteur
- Neal Schaffer
- Verteller
- Stu Gray
- Hoofduitgeverij
- Brilliance Audio
Overige kenmerken
- Extra groot lettertype
- Nee
- Studieboek
- Ja
- Verpakking breedte
- 137 mm
- Verpakking hoogte
- 13 mm
- Verpakking lengte
- 170 mm
- Verpakkingsgewicht
- 33 g
EAN
- EAN
- 9781799731351
Je vindt dit artikel in
- Categorieën
- Taal
- Engels
- Boek, ebook of luisterboek?
- Luisterboek op CD
- Studieboek of algemeen
- Studieboeken
Kies gewenste uitvoering
Kies je bindwijze
(4)
Prijsinformatie en bestellen
Rapporteer dit artikel
Je wilt melding doen van illegale inhoud over dit artikel:
- Ik wil melding doen als klant
- Ik wil melding doen als autoriteit of trusted flagger
- Ik wil melding doen als partner
- Ik wil melding doen als merkhouder
Geen klant, autoriteit, trusted flagger, merkhouder of partner? Gebruik dan onderstaande link om melding te doen.