The Man Who Lied to His Laptop EBOOK Tooltip What We Can Learn About Ourselves from Our Machines

Auteur: Clifford Nass
Taal: Engels
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Uitgever: Current
Co-auteur: Corina Yen
  • Engels
  • E-book
  • 9781101442715
  • september 2010
  • 224 pagina's
  • Adobe ePub
Alle productspecificaties

Clifford Nass

Clifford Nass is the Thomas M. Storke Professor at Stanford University and director of the Communication between Humans and Interactive Media (CHIMe) Lab. He is a popular designer, consultant, and keynote speaker, and is widely quoted by the media on issues such as the impact of multitasking on young minds. He lives in Silicon Valley.

Samenvatting

Counterintuitive insights about building successful relationships- based on research into human-computer interaction.


Books like Predictably Irrational and Sway have revolutionized how we view human behavior. Now, Stanford professor Clifford Nass has discovered a set of rules for effective human relationships, drawn from an unlikely source: his study of our interactions with computers.


Based on his decades of research, Nass demonstrates that-although we might deny it-we treat computers and other devices like people: we empathize with them, argue with them, form bonds with them. We even lie to them to protect their feelings.


This fundamental revelation has led to groundbreaking research on how people should behave with one another. Nass's research shows that:

  • Mixing criticism and praise is a wildly ineffective method of evaluation

  • Flattery works-even when the recipient knows it's fake

  • Introverts and extroverts are each best at selling to one of their own




Nass's discoveries provide nothing less than a new blueprint for successful human relationships.

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Productspecificaties

Inhoud

Taal
Engels
Bindwijze
E-book
Verschijningsdatum
2010-09-02
Aantal pagina's
224 pagina's
Ebook formaat
Adobe ePub
Bestandsgrootte ebook
0,3 MB
Illustraties
Nee

Betrokkenen

Auteur
Clifford Nass Corina Yen
Co-auteur
Corina Yen
Uitgever
Current

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Android (smartphone en tablet) | Kobo e-reader | Desktop (Mac en Windows) | iOS (smartphone en tablet) | Windows (smartphone en tablet) | Overige e-reader

EAN

EAN
9781101442715

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Extra groot lettertype
Nee
NUR code
770
Oorspronkelijke releasedatum
2010-09-02
Subtitel
What We Can Learn About Ourselves from Our Machines
Thema Subject Code
JMH

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