The Other Side of Innovation Solving the Execution Challenge

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  • Engels
  • Hardcover
  • 9781422166963
  • 02 september 2010
  • 240 pagina's
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Vijay Govindarajan

"Vijay Govindarajan (born November 18, 1949) is Coxe Distinguished Professor at Dartmouth College's Tuck School of Business and Marvin Bower Fellow, 2015-16 at Harvard Business School. Govindarajan worked as General Electric's first chief innovation consultant and professor in residence from 2008-10.

(Bron: Wikipedia. Beschikbaar onder de licentie Creative Commons Naamsvermelding/Gelijk delen.)"

Samenvatting

Companies can't survive without innovating. But most put far more emphasis on generating Big Ideas than on executing them--turning ideas into actual breakthrough products, services, and process improvements. That's because ideating is energizing and glamorous. By contrast, execution seems like humdrum, behind-the-scenes dirty work. But without execution, Big Ideas go nowhere. In The Other Side of Innovation, Vijay Govindarajan and Chris Trimble reveal how to execute an innovation initiative--whether a simple project or a grand, gutsy gamble. Drawing on examples from innovators as diverse as Allstate, BMW, Timberland, and Nucor, the authors explain how to: * Build the Right Team: Determine who'll be on the team, where they'll come from, how they'll be organized, how much time they'll devote to the project, and how they'll navigate the delicate and conflict-rich partnership between innovation and ongoing operations. * Manage a Disciplined Experiment: Decide how team members can quickly test their assumptions , translate results into new knowledge, and measure progress. Give innovation leaders a tough but fair performance evaluation. Practical and provocative, this new book takes you step-by-step through the innovation execution process--so your Big Ideas deliver their full promise.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
02 september 2010
Aantal pagina's
240
Illustraties
Nee

Betrokkenen

Hoofdauteur
Vijay Govindarajan
Tweede Auteur
Chris Trimble
Co Auteur
Chris Trimble

Overige kenmerken

Extra groot lettertype
Nee
Product breedte
165 mm
Product hoogte
25 mm
Product lengte
241 mm
Studieboek
Ja
Verpakking breedte
167 mm
Verpakking hoogte
22 mm
Verpakking lengte
240 mm
Verpakkingsgewicht
457 g

EAN

EAN
9781422166963

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