Trends And Issues In Global Tourism 2012

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  • Engels
  • Hardcover
  • 9783642274039
  • 29 januari 2012
  • 276 pagina's
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Samenvatting

This book offers insights into important trends and future scenarios in the global tourism and travel industry. Among the contributors to the book are well-known notabilities from institutions such as the UNWTO and top executives of various segments of the tourism and travel industry.

This book offers insights into important trends and future scenarios in the global tourism and travel industry. Besides the general topics (aviation and hospitality industry, destination management, marketing, and distribution management) it analyses current challenges and impacts resulting especially from developments in social media, corporate social responsibility and eco-mobility. Sustainability in the global tourism sector and particularly eco-mobility is one of the top themes to-be and therefore a focus of this book. Among the contributors to the book are well-known notabilities from institutions such as the UNWTO and top executives of various segments of the tourism and travel industry. The articles are based on presentations and panel discussions presented at the world´s largest tourism convention, the ITB Berlin Convention.

This book offers insights into important trends and future scenarios in the global tourism and travel industry. Besides the general topics (aviation and hospitality industry, destination management, marketing, and distribution management) it analyses current challenges and impacts resulting especially from developments in social media, corporate social responsibility and eco-mobility. Sustainability in the global tourism sector and particularly eco-mobility is one of the top themes to-be and therefore a focus of this book. Among the contributors to the book are well-known notabilities from institutions such as the UNWTO and top executives of various segments of the tourism and travel industry. The articles are based on presentations and panel discussions presented at the world´s largest tourism convention, the ITB Berlin Convention.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Hardcover
Oorspronkelijke releasedatum
29 januari 2012
Aantal pagina's
276
Illustraties
Nee

Betrokkenen

Hoofdauteur
Roland Conrady
Hoofdredacteur
Roland Conrady
Tweede Redacteur
Martin Buck

Overige kenmerken

Editie
2012 ed.
Extra groot lettertype
Nee
Product breedte
155 mm
Product lengte
235 mm
Studieboek
Nee
Verpakking breedte
165 mm
Verpakking hoogte
245 mm
Verpakking lengte
22 mm
Verpakkingsgewicht
606 g

EAN

EAN
9783642274039

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