The One-Percent Edge Small Changes That Guarantee Relevance and Build Sustainable Success

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  • Engels
  • Paperback
  • 9781400246052
  • 23 mei 2024
  • 256 pagina's
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Samenvatting

Grow big by thinking small. Your business’s largest innovations will come one tweak at a time.



The answer to remaining competitive and keeping steady growth for your business is not ground-breaking, business-altering innovations, but by simply making one tweak at a time.

You are in the business of staying competitive--seeing solid profits, building a strong brand, and keeping steady customers who return again and again. But the market is constantly changing, and competition is fierce. How do you not only keep from losing ground but manage to remain a step ahead? Is a complete overhaul and rebranding every few years necessary to make sure your footprint is still making its mark, reminding consumers of your presence?

In The One-Percent Edge, you will learn how to:

  • put energy into profitable areas and trim dead weight,
  • raise prices by selling value instead of things,
  • access new markets by adapting products or services,
  • turn customers into brand ambassadors,
  • and many other subtle yet highly effective strategies for affecting profitable changes to your business.

By making incremental adjustments to every aspect of the business--marketing, customer service, finances, products, people--then repeating the process, you will find yourself constantly fixing weaknesses and spotting opportunities for growth. Pull ahead of the pack by constantly evolving, one tweak at a time.

Productspecificaties

Inhoud

Taal
en
Bindwijze
Paperback
Oorspronkelijke releasedatum
23 mei 2024
Aantal pagina's
256
Illustraties
Nee

Betrokkenen

Hoofdauteur
Susan Solovic
Tweede Auteur
Ray Manley
Co Auteur
Ray Manley
Hoofduitgeverij
AMACOM

Overige kenmerken

Product breedte
152 mm
Product lengte
229 mm
Studieboek
Nee
Verpakking breedte
152 mm
Verpakking hoogte
229 mm
Verpakking lengte
229 mm

EAN

EAN
9781400246052

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