The Customer of the Future Ebook Tooltip Ebooks kunnen worden gelezen op uw computer en op daarvoor geschikte e-readers. 10 Guiding Principles for Winning Tomorrow's Business
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- Engels
- E-book
- 9781400213641
- 29 oktober 2019
- Adobe ePub
Samenvatting
With emerging technology transforming customer expectations, it's important to keep a laser focus on the experience companies provide their customers. Tomorrow's customers need to be targeted today!
Customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective.
The Customer of the Future explains how today's customers are already demanding frictionless, personalized, on-demand experiences from their products and services, and companies that don't adapt to these new expectations won't last. This book prepares your organization for these increasing demands by helping you do the following:
- Learn the ten defining strategies for a customer experience-focused company.
- Implement new techniques to shift the entire company from being product-focused to being customer-focused.
- Gain insights through case studies and examples on how the world's most innovative companies are offering new and compelling customer experiences.
Tomorrow's customers will insist on experiences that make their lives significantly easier and better. Craft a leadership development and culture plan to create lasting change at your organization!
Productspecificaties
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- en
- Bindwijze
- E-book
- Oorspronkelijke releasedatum
- 29 oktober 2019
- Ebook Formaat
- Adobe ePub
- Illustraties
- Nee
Betrokkenen
- Hoofdauteur
- Blake Morgan
- Hoofduitgeverij
- Harpercollins Leadership
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EAN
- EAN
- 9781400213641
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